Honda Battle of the Bands
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Honda Battle of the Bands
The Honda Battle of the Bands (sometimes abbreviated Honda or HBOB) is an annual marching band exhibition in the United States which features performances by bands from historically black colleges and universities (HBCUs). Sponsored by the American Honda Motor Company, the Invitational Showcase takes place in the Georgia Dome in Atlanta in late January, while the Road to the Honda takes place between the months of September and November at regular season football games, although Honda Battle of the Bands (and its abbreviations) is often intended to refer only to the invitational showcase, which first took place in 2003. Seemingly contradictory to the name, Honda's "battle" is not a competition in the traditional sense; that is, no winner is crowned during the event. Rather, the bands compete for the favor of the audience, each other, and the greater community.
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